msg life odateam introduces the power of parametrization to the Swiss insurance world November 7th marks a successful msg.UAP Launch Event in Switzerland. Thanks to a great collaboration with our colleagues from the msg Group located in Regensdorf, our Platform was introduced to Swiss insurance representatives. The Launch Event enabled us not only to describe but also demonstrate the wide range of msg.UAP. The participants were able to see that our product covers the entire scope of digital use, including all three essential elements in the insurance business: the person insured, the agent and the insurer. The guests were able to see how being equipped with the whole range of msg.UAP functionalities enables the insurers to seize the entire potential of agility, thus parametrization and consequently bring their business to a whole new level. A recap of our event was also featured in the Swiss online newspaper Inside-it.